Director, Sales - Food Service

Company: Coca-Cola HBC
Location: Atlanta
Posted on: June 1, 2025

Job Description:

The Restaurant Brands International (RBI) Director is responsible for managing a defined territory of Burger King and Popeyes Corporate locations, as well as a key franchise group comprised of both Burger King and Popeyes locations. The role manages the communication and implementation of contractual requirements across the brands. It also collaborates with Marketing, Operations and Finance to deliver Volume, Revenue and Operating Income goals.Location - Atlanta or Miami.What You'll Do for Us

• Responsible for cultivating and strengthening relationships with assigned franchisees and for driving overall value creation with this critical customer base.
• Leads the Joint Business Planning (JBP) and stewardship process for assigned Franchisees including the Annual Business Planning process anchored around JBP principles.
• Conducts JBP stewardship sessions bi-annually with Mega and Tier 1 customers that include a clear articulation of the growth opportunities and an alignment on objectives, strategies and initiatives that will deliver our annual business plan goals.
• Builds and leverages key relationships within and outside the customer's organization to reach implementation of the jointly developed plan.
• Partners with cross-functional team members in marketing, finance, and operations to analyze business performance, shape initiatives and sell / implement them effectively across the system.
• Brings thought leadership and focus on continuous improvement to enhance processes and operating effectiveness on the Burger King and Popeye's Business.Work and Education Qualifications
  • Bachelor's Degree in relevant fields - Business, Marketing
  • 5-7 years of successful sales account managementCapabilities & Technical Skills
    • Advancing the Customer Relationship: Ability to facilitate and accelerate the business relationship based upon an understanding of the customer. Includes the ability to actively listen and engage in conversation with customers to uncover relevant information, resources and solutions and then be able to influence the customer to take action.
    • Business Planning and Performance Management: Ability to prepare and implement a comprehensive and strategic annual business plan for customer/territory. Able to analyze key performance drivers and implement any course corrections needed to deliver results.
    • Insights and Analytics: Ability to source and analyze information from disparate sources, identify and understand patterns and interconnectivity of relevant data (i.e., customers, consumer trends, marketplace information, economic information, industry trends, future business trends, soft drink and other industry information) in order to draw appropriate insights that help shape future courses of action.
    • Functional knowledge of Marketing & Operations: Knowledge of the basic marketing concepts (i.e., brand positioning, brand architecture, SWOT Analysis and competitive strategies to include competitive scope, strategic intent and market share objectives, competitive positioning, strategic posture, segmentation (channels) and competitive strategy). Ability to conduct comprehensive assessment of customer's business operations.
    • Ability to negotiate and identify and leverage negotiation tactics for a positive outcome
    • Knowledge in the Collaborative for Value selling process and toolsLocation - Atlanta or Miami Travel - Approximately 35-40%What We Can Do For You
      • Iconic & Innovative Brands: Our portfolio represents over 250 products with some of the most popular brands in the world, including Coca-Cola, Simply, Fairlife & Topo Chico.
      • Expansive & Diverse Customers: We work with a diversified group of customers which range from retail & grocery outlets, theme parks, movie theatres, restaurants, and many more each day.Skills:Business Planning; Financial Acumen; Strategic Thinking; Analytical Skills; Influencing Skills; Relationship Maintenance; Marketing; Sales and Operations Planning (S&OP); Consultative Sales Management; Data Analytics; Customer Relationships; Negotiation; Sales Account Management; Collaboration
        #J-18808-Ljbffr

Keywords: Coca-Cola HBC, East Point , Director, Sales - Food Service, Executive , Atlanta, Georgia